Mr. Benditt brings the combination of corporate managerial experience from American and Fortune 500 companies, and a record of successful consulting engagements at leading marketing/consulting firms.

Prior to joining Dorsey & Company, Frank served as a Senior Business Consultant for International Profit Associates, specializing in sales and marketing, with a focus on profit generation and strategic market planning.

His past clients include IBM, Disney, Marriott, Coca-Cola, Hardee’s, Citibank, and the PGA. Frank created promotions for Hardee's generating incremental sales of over $85 million. He supervised the marketing campaign that successfully launched the first public access golf facility owned and operated by PGA of America, and he developed for the Coca Cola Company the first "on-pack" game piece technology for use in vending machines.

As Vice President of Corporate and Field Marketing for Arby’s, Inc., Frank managed a budget of over $60 million. As VP of International Marketing, he originated Arby’s International Marketing Department to oversee planning, development and execution of marketing activities for outlets rapidly opened in 20 countries outside the United States.

Messrs. Benditt and Dorsey initially worked together at McDonald’s Corporation. While National Marketing Manager, he implemented the first national consumer game of chance conducted by McDonald’s and initiated McDonald’s first Holiday Ornament program which became an annual marketing event.

Mr. Benditt studied business management at Widener University and graduated Hodges University with a Bachelor of Science degree in Accounting. He also holds a Graduate Certification in Professional Accountancy from the University of West Florida.

Frank is a member of the American Marketing Association and a past member of the Direct Marketing Association, the European Society for Opinion and Marketing Research, and the Japan Marketing Association.

He has served as an Ambassador for the Advertising Educational Foundation, has sat as a member of the Board of Directors for a multi-million dollar Florida Gas Piping Company and is past president of the Greater Palm Beach Gas Association.

Mr. Bergold's more than 40 years as an advertising executive, consultant and educator - including an enviable 32-year advertising and marketing career with McDonald's Corp. - have made him one of the nation's authorities on advertising and marketing strategy done right.

Mr. Bergold joined McDonald's in 1969 as an Assistant Regional Advertising Manager after an earlier stint at Leo Burnett. He retired from McDonald’s as Chief Creative Officer - U.S.A. in 2001. Within those years with McDonald's, he held positions including National Advertising Manager, Assistant Vice President, Advertising and Promotion, and Vice President - Advertising Worldwide. In addition to serving as a Marketing Consultant to McDonald's post-retirement, Mr. Bergold also served as a Creative Consultant to Nissan North America and Faith Based Marketing and Media, a Marketing Consultant to Frankel and Co. and to Arizona State University's Development Department, among many others.

As an educator, he has served as Adjunct Professor in the Medill IMC Graduate School at Northwestern University and has lectured at Knox College, University of Illinois, University of Missouri, Michigan State University, Ball State University, Bradley University, Northern Illinois University and the University of Wisconsin.

As Dorsey & Company Managing Director, Communication & Creative Strategy, Mr. Bergold directs all tactical marketing development and execution functions for client engagements. He also serves as project leader or supports project leadership and provides strategy guidance on key Dorsey & Company projects.

Mr. Bergold has won more than 400 Advertising Creative Career Awards from Cannes Gold Lions to Clios. He also earned the Four A's Distinguished Advertiser Award for an Outstanding Five-Year Campaign and a second place finish in the Green Eyeshade Journalism Awards. He served on the Boards of Directors of the Association of National Advertisers, Knox College and the University of Illinois James Webb Young Fund. He also chaired the Bradley University International Communication Curriculum Committee.

Mr. Bergold holds a B.A. in Economics from Knox College and an M.S. in Advertising, University of Illinois.

George William Cole, Jr. has distinguished himself as a growth oriented executive with sophisticated management skills. As Vice President, Marketing, he has been instrumental in the growth of Physiotherapy Associates, Division of Stryker Corporation, a healthcare business, from $8 million to $40+ million in less than three years. He was Vice President, Operations of Holiday Clubs International, Division of Holiday Corporation, which boasted the highest returns on assets of any division in the parent company. He has pioneered in the fields of data based marketing and loyalty marketing directing the Priority Club Frequent Lodger Program at Holiday Inns, as well as having hands-on experience in start-up situations with the development of Holiday Inn's upscale Crowne Plaza and SunSpree Resort Brand.

Bill Cole earned a Bachelors of Industrial Engineering degree from the company. Georgia Institute of Technology and an MBA from the University of North Carolina, Chapel Hill.

Keith has over twenty-five years marketing and sales management experience working on both the advertising agency and the client side. In 1995, he was named to the faculty of the University of Detroit–Mercy as an instructor in retail marketing and consumer behavior. Keith, who has an MBA from the University of Michigan, is currently President of 21st Century Archives, a collectible trading card marketer and manufacturer. Prior to that, he was a Vice President of a start-up company that increased sales from $2 million to over $10 million the following year.

As Vice President of Advertising of Perry Drug Stores, Keith was a member of a management team which turned a $29.9 million loss to a $7.1 million profit the following year in addition to being responsible for increasing the sales of a $44 million division by 66% in one year through an innovative marketing program.

Prior to starting his own company and working in the retail drug industry, Keith was responsible for all sales and marketing of Silvers, Inc., a regional Steelcase contract office furniture dealer; and, a Regional Marketing Manager for the photo finishing division of Guardian Industries where he was responsible for capturing new business and implemented strategic marketing programs which increased sales in key accounts as much as 347%. Keith also spent over five years at Ross Roy Advertising in Account Management, Marketing and Media Planning, and Media Buying.

Jinida has 16 years of experience as a communications professional, having worked throughout her career as a news reporter and public relations practitioner.

She previously worked as an account executive for Akron, Ohio-based firm Highland Public Relations. Prior experience also includes staff writer positions with Plastics News, a trade publication published by Crain Communications Inc., the Wilmington (N.C.) Star-News and the Akron (OH) Beacon Journal.

As the Dorsey & Company associate responsible for company communications, Jinida's primary communication management responsibilities for Dorsey & Company include company media relations, internal communications, community relations and new business development.

She is a member of the Kent State University Alumni Association and the Public Relations Society of America national and Akron Chapter.

Jinida received a Bachelor of Arts degree in Pan African Studies, with a minor concentration in Journalism from Kent State University.

Mr. Dorsey is the founder, President and Chief Executive Officer of Dorsey & Company, Strategic Consultants to Management. Dorsey & Company is a Cleveland-based strategic marketing consulting firm with Associates across the country. The company specializes in the identification of marketplace opportunities that allow its clients to improve sales performance without additional spending. Some of the nation’s largest, most well-known firms have been clients of Dorsey & Company.

Marketing has been the foundation of Mr. Dorsey’s career. His prior experience includes account management roles at J. Walter Thompson Company and Burrell Advertising. Following the agency business, he spent eleven years in marketing management for McDonald’s Corporation and Holiday Inn as National Marketing Manager and National Director of Marketing, respectively. While at McDonald’s, Mr. Dorsey was responsible for the successful national roll-out of its breakfast line and the test marketing and national introduction of Chicken McNuggets, McRib and McChicken sandwiches.

Mr. Dorsey served as an investor and Vice President of Marketing for Metropolitan Cablevision (MetroTEN), the first multi-channel/multi-point microwave (MMDS) television broadcasting and the first successful competitive challenge to cable TV in the nation.

Mr. Dorsey currently serves on the boards of Ohio Citizens for the Arts and Sankofa Fine Art Plus. His other civic and volunteer activities have included serving on the Cleveland Regional Minority Purchasing Council, the United Way Strategic Marketing Committee and as co-chair of its Strategic Planning Committee, and as a volunteer teaching assistant at the Cleveland Public School’s Louis Pasteur Elementary School. Mr. Dorsey also served on the Board of Directors of SuccessSource, Inc., a Cleveland based multi-media firm, and as an Executive Advisor in the MBA program of the Weatherhead School of Management Executive Action Team at Case Western Reserve University, and on the Board of Directors of The Greater Cleveland Growth Association, the nation’s largest chamber of commerce.

Mr. Dorsey is a graduate of Michigan State University, and attended graduate school at Roosevelt University in Chicago.

Over the past thirty years, Dr. Gard has held the position of Vice President of Marketing for Prime Hospitality and LaQuinta Inns, Director, Strategic Marketing for Embassy Suites Hotels; Director,Market Research for Holiday Corporation (Holiday Inns); Market Research Analyst at Quaker Oats Company, and has taught as a member of the faculty of the College of Medicine at Michigan State University.

Dr. Gard has served numerous clients of Dorsey & Company, including Commonwealth Edison, Bell Atlantic, New York Life, McDonald’s Corporation, National City Bank, Ameritech and Verizon Communication.

Dr. Gard holds a BA in Psychology from Northern Kentucky University; an MA in Psychology from Marshall College; and a Ph.D. in Social and Quantitative Psychology from Michigan State University. He is an internationally known consumer researcher.

Anne has 20 years of experience working with businesses and business leaders in the areas of growth and development. She spent 6 years at the Greater Cleveland Growth Association (nation’s largest chamber of commerce) helping start-up and growing companies define and achieve their goals. Since then she has worked as a business consultant, focusing on market development and strategic planning in a variety of industries including manufacturing, biomedical, high tech and non-profit. Most recently she has worked with Fortune 1000 companies in a variety of industries applying fundamental marketing and communication strategies to the challenge of changing organizational cultures.

With Dorsey & Company, she has served numerous clients, including LIMRA international, Electric Power Research Institute, New York Life, Thurgood Marshal Scholarship Fund, ING Financial Services, and Verizon.

Anne is also an active member of the community, serving on the Board of Trustees of the Friends of the Cleveland Public Library, Neighborhood Centers Association and the American Jewish Committee.

Anne has a Bachelor of Science degree from Cornell University in Hospitality Management and a Masters of Business Administration from the Weatherhead School of Case Western Reserve University.

Eric has over 30 years of experience in marketing and advertising information retrieval, working for J. Walter Thompson, Hill & Knowlton, and Ogilvy & Mather, Boston Consulting Group, and KPMG.

Acknowledged by his peers, he has served as Chairman of the Advertising & Marketing Division of the Special Libraries Association. As primary researcher, Eric heads the Dorsey & Company Secondary Information Retrieval Service (SIRS). SIRS provides Dorsey & Company clients with customized search of some of the world’s most complete business libraries and on-line access to information services from thousands of databases.

Eric is a graduate of the University of New Hampshire, has a certificate in Library Management from Northwestern University, and a Master's degree in Library Science from the University of Chicago.

Andrew is the Senior Associate in charge of Web and Information Technology, and co-founder and co-owner of 2G TechWorks, Inc, a Michigan-based information technology advisory firm. Andrew works with businesses across the country to make smart use of technology to make good decisions about how best to put technology to work. Through Andrew's participation, Dorsey & Company marketing solutions integrate appropriate IT consideration and practices to optimize performance.

Andrew is a frequent speaker on the topic of technology and provides common-sense plain-English advice and assistance to a wide range of industries. Andrew's background in training and development make him adept at translating highly technical details into easily-understood analysis and advice.

Andrew's roots are in software development. He has been developing software for Microsoft Windows for as long as there has been a Microsoft Windows. Andrew began his development career working to make simulated graphical user interfaces in a pre-Windows environment and worked to develop Windows-based menu systems and utilities going back to Windows 2.0.

Andrew has been developing and project managing software development projects deployed to the web since 2001. He's worked on more than 100 development projects in the last five years ranging in scope from tiny applications and utilities for clients to major enterprise-level web applications deployed across disparate organizations and environments.

Donald brings an extensive background in the field of marketing consulting to Dorsey & Company. As a consultant with Partners In Marketing in Columbus, Ohio, Mr. Sabatini worked in a wide variety of industries, including developing the strategic plan for the creation of a marketing subsidiary for a multi-million dollar mutual fund distributor. Donald also served for over two years as a consultant for Shylo Associates in Connecticut, where he worked in several industries, including financial services, non-profit, manufacturing, high technology, and retail. With Dorsey & Company, he has served many clients, including his work with Ameritech Small Business, where he helped to segment and develop selling strategies for small business markets resulting in the new standard by which small business segments are defined and channels deployed.

Donald graduated from the Weatherhead School of Management at Case Western Reserve University with an MBA in marketing. Originally from Thunder Bay, Canada, he also earned a BA in Political Science from Lakehead University. Donald currently works out of the Cleveland office of Dorsey & Company, and is an active member of the Weatherhead School Alumni Association and the Canadian Amateur Golf Association.

Robert B. Speed possesses extensive marketing and utility industry experience, both of which complement and expand the skills of Dorsey & Company. His career has included employment as Commercial Program Manager for the Power Generation Services group of General Electric, where he interfaced with major utility companies to provide after market services to support GE power generation equipment, and Program Manager for GE-Reuter-Stokes Instruments, where he was responsible for worldwide sales and marketing of electronic instruments and computers systems.

Bob Speed is both a mechanical engineer (Iowa State University) and holds a Masters in Business Administration in finance and marketing from Case Western Reserve University. He is also American Society for Quality (ASQ) Certified Six Sigma Black Belt, indicating a proficiency in and a depth of understanding in the application of Six Sigma principles and practices. As such, Bob applies Six Sigma philosophies and principles, team leadership and management dynamics in all aspects of the DMAIC model (define, measure, analyze, improve, control) to maintain Six Sigma principles. He applies lean enterprise concepts to identify non-value-added activities using specific tools.

He makes his home in San Diego.

Scott is a multi-talented industry veteran with 30 years of experience on both the client and services side of data mining, direct and database marketing. He's lived in your shoes and knows how to turn issues into opportunities.

Scott's senior leadership experience includes serving as Vice President of Marketing for Home Shopping Network and Leader of Corporate Marketing at Acxiom, Inc. He also was a pioneer of the frequency and database marketing industries with Holiday Inns, Inc. As President of a direct marketing services company, he provided a full media complement of direct marketing and modeling products to a base of over 33,000 agents and brokers in the insurance industry.

His entrepreneurial expertise has helped create and launch several successful businesses. Each became very profitable, multi-million dollar enterprises with one rapidly progressing from $0 to $30 million in sales by its second year of operation.

Scott is a highly skilled quantitative and modeling expert who's also a gifted strategist with intuitively creative abilities. As a result, his work is award winning and he has been an in-demand industry lecturer, teacher, and mentor throughout his career.

Mr. Toralballa has had a 40 year long career as a marketing strategy leader and general manager for some of the most respected and imitated companies in the world, including American Express, TIME-LIFE Books, Key Bank, Fortis Insurance and Publishers Clearing House.

While with American Express, Mr. Toralballa served as Senior Vice President, Small Business Services and Senior Vice President, Personal Card Acquisition. At TIME-LIFE Books, he was Senior Vice President, Marketing. For Publishers Clearing House, he served as Director of Planning and Market Development. He was Senior Vice President, New Business Ventures for the Bertelsmann Entertainment Group in New York; Executive Vice President, Marketing at the Fingerhut Companies; and Managing Director of Gold Star Pen & Stationery in London, England. His career journey led him back to the states to Cleveland-based Key Bank, where he was Group Executive Vice President for Credit Card and National Deposit businesses and Chief Marketing Officer for all national consumer businesses. He was Senior Vice President and General Manager for Individual Health Insurance at Fortis. Along the way, has managed marketing, creative, market research, telemarketing and media groups and is a pioneer in the development of new Direct Marketing methods.

As Dorsey & Company Managing Director, Mr. Toralballa leads and supports project leadership on client engagements. He also provides strategy guidance on key Dorsey & Company projects.

Mr. Toralballa holds undergraduate and advanced degrees in pure mathematics from Princeton and the University of Warwick, England. He has taught mathematics and marketing (separately) at various universities in the US.

Chamie has 10 years of experience as a data and risk management analyst for IT, public utilities and financial services industries. She began her career in 2000 with IBM Corp., where she ran test scripts and client tests, Web-based applications and created computerized part labels for equipment identification, organizing department orders and monitoring inventory. Throughout her career, Chamie also held data analysis and financial risk management responsibilities for Microsoft, First Energy, Key Bank and American Electric Power. In each of her roles, Chamie has successfully applied her knowledge of a variety of advanced business analytics and intelligence software programs to manipulate and manage large data sets. Her roles have allowed her to transform summary data into meaningful information that management used to make strategic decisions.

As an Associate with Dorsey & Company, Chamie provides the critical research and data management and presentation support to develop the competitive marketing strategies Dorsey & Company clients need to for optimal results.

Chamie has served as a mathematics tutor for various organizations, as a mentor for Big Brothers and Big Sisters of Columbus (Ohio), as Correspondence Secretary for the Akron (Ohio) Urban League Young Professionals, as a Coordinator for the 2006 United Way Annual Fundraiser for First Energy and as Treasurer of the Black Graduate Students Association at Kent State University. She is a recipient of the OSU 2001 Minority Engineering Program Humanitarian Award.

Chamie earned Bachelor of Science in both Applied Mathematics and Computer Science & Engineering from Ohio State University and a Master of Science in Financial Engineering from Kent State University.

Dr. Mark B. Traylor began his career in marketing research as a telephone and field supervisor in 1972. Dr. Traylor received his Ph.D. in Business Administration from Michigan State University in 1979, with a major in Marketing and minors in Finance and Psychometrics.

His research expertise includes survey and experimental research design, questionnaire design, and multivariate statistics. He also consults with clients in the areas of new product development, marketing planning and competitive marketing strategies.

Dr. Traylor has written articles for a number of marketing, research and advertising journals, including the Journal of marketing Research, the Journal of Advertising Research, the Journal of Advertising, Psychology & Marketing, and the Journal of Consumer Marketing. He has also served as an expert witness in cases of deceptive advertising, design patent infringement, and the generic status of brand names.

Marvin is a marketing professional with a 25-plus year solid record of accomplishment in developing new approaches to unique problems. Marvin’s areas of expertise include strategic planning, market segmentation, branding, interactive solutions, Customer Relationship Management (CRM), new product marketing and business development in Healthcare, Consumer Packaged Goods, Retail, Automotive, Banking and Quick Service Restaurants industries.

A seasoned executive with advertising experience on the agency and client side, Marvin’s agency experience includes key executive positions at McCann Erickson, Leo Burnett, UniWorld, and Carol H. Williams Advertising. He has worked on some of the biggest brands in the country, including Proctor & Gamble, McDonald’s, GM, Honda, Nissan, Coors, Allstate and Coca-Cola. Most recently he was Managing Director of the Detroit office of Vigilante Advertising where he led urban marketing for Buick and Pontiac.

On the client side Marvin was Marketing Director for WellPoint, the largest health insurance company in the U.S. While at WellPoint he led integrated marketing for Senior, Individual and Small and Large Group business for Blue Cross Blue Shield of Georgia, Missouri and Wisconsin. He has also held key marketing positions at Kentucky Fried Chicken, Taco Bell and Southland Corp.

As a Dorsey & Company Associate, Marvin brings strengths in new business development, market analysis, market segmentation, CRM, and digital and experiential marketing.

Marvin is an Advertising Education Foundation Ambassador and is a board member of We Love Detroit Global Initiative and Reach the Future Foundation.

Marvin has a Bachelor of Science in Marketing from the University of Cincinnati and a MBA from Indiana University.

Adele is a marketer with 15 years of consumer packaged goods experience with such Fortune 500 firms as Fortune Brands, Avery Dennison, Mattel Toys and The Gillette Company. She has managed and launched over $200MM in consumer products in industries including office products, toys, and personal care products.

As a Dorsey & Company Associate, Adele has provided expert counsel in business analysis and planning, consumer market research, product management and new business development to numerous clients.

As a successful entrepreneur, Adele is Owner and President of The Woodson Company, a real estate development firm with projects in California, Arizona and Indiana. The Woodson Company is currently partnering with Edwards Air Force Base in Lancaster, California to expand the base. She has also been a developer of West Coast Video store franchises in Southern California.

Adele sits on the Brush With Kindness board of Habitat for Humanity, Los Angeles, and has co-chaired for The Betty Shabazz Academy program which mentors young women at risk. Other community activities include organizing the University of Virginia Alumnae Association Los Angeles Chapter in volunteering and fundraising for the Los Angeles Food Bank.

Adele holds an MBA in Marketing from The Darden School of Business at the University of Virginia and a B.A. with honors from Howard University. She recently completed executive leadership training at the Harvard Business School.