Even a feel-good cause needs a market: 2 major competitive strategy lessons to be learned from the recycling business

Even a feel-good cause needs a market: 2 major competitive strategy lessons to be learned from the recycling business

In honor of Earth Day, and as I’ve been watching the Netflix series, Our Planet, it seems appropriate that we weigh in on the competitive forces that affect even altruistic efforts like recycling. While consumer recycling collection varies from city to city around the...
Re-Post: Why is customer service so bad? Because it’s profitable

Re-Post: Why is customer service so bad? Because it’s profitable

But what about customer lifetime-value? Are customer service managers really doing the company a favor by ditching the pesky customer who just wants to complain? More and more, some companies are taking a gamble on the likelihood of a disgruntled customer giving up on...