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Your line in the sand: Drawing (and owning) your territory enhances competitive advantage

Your line in the sand: Drawing (and owning) your territory enhances competitive advantage

by Jinida Dorsey | Nov 14, 2022 | Articles, Business, Competitive Strategy, Consumer behavior, Customer service, Financial Services, Hospitality, Marketing Strategy, Retail, Retail Banking, Shopper marketing

Without a doubt, a retail or other customer-facing enterprise can pin a significant portion of its success to location. Whether a grocery store, bank branch or family medical practice, WHERE one is situated is a major factor in business success. Once location is...

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