Main Street Re-imagined: Winning customers online and in store through storefront strategy

Main Street Re-imagined: Winning customers online and in store through storefront strategy

Since Y2K, conventional wisdom suggested that e-commerce would steadily diminish the role of the physical storefront. Yet even as digital platforms command a growing share of transactions, we’ve noted that physical locations remain indispensable. The storefront now...
Community banks and credit unions: STOP following the lead of big banks

Community banks and credit unions: STOP following the lead of big banks

They’re NOT your friends and you won’t win any more by trying to be like them No one ever wins based on their capacity for imitation. Big Banks Big banks face enormous fixed costs for human resources, product development, capital systems and equipment, marketing and...