This is Part III of a four-part series, “The Competition you Don’t See,” outlining a disciplined approach to identifying and correcting internal barriers that limit performance. Diagnosing Structural Constraints Systematically Once structural constraints are surfaced,...
How unseen barriers shape outcomes more than named rivals How Competition Is Typically Understood Senior leaders are trained to think about competition in concrete terms: named competitors, market share shifts, pricing pressure, regulatory change, or new entrants....
National scale can win the cost game in retail banking. But in today’s world of consolidation, margin pressure and digital sameness, local relevance wins the strategic advantage. This isn’t nostalgia for “your friendly good old hometown bank.” It’s disciplined,...
A cookie is never just a cookie – especially when it’s wrapped in decades of brand equity. Last month Mondelez International Inc., maker of iconic packaged food brands like Oreo and Ritz, filed suit against Aldi supermarkets, alleging that Aldi’s store-brand cookies...
The top 6 of the metrics that matter Part 3 of the “Marketing as a Profit Center” Series In the first two articles of our series, we established that marketing must move beyond vague goals like “brand awareness” or “engagement.” To become a true profit center,...
