From Niche to Necessary: How Mission-Focused Non-Profits Can Expand Market Relevance

From Niche to Necessary: How Mission-Focused Non-Profits Can Expand Market Relevance

In today’s competitive nonprofit landscape, many organizations struggle with a common perception: they’re seen as “nice to support,” not “need to support.” In other words, their cause may be worthy and their programs impactful, but without clear relevance to broader...
Competing . . . to do good: Competition is essential even if the cause is charitable and well-intended

Competing . . . to do good: Competition is essential even if the cause is charitable and well-intended

More than any other time of year, the Holiday Season encourages more charitable giving –whether serving food at homeless shelters, donating toys to needy children, attending seasonal arts events, or making cash donations directly to organizations that do good in our...